Perfectly Imperfect

snformantes

  • All About Podcasting

    Reading and Writing Have you ever heard a podcast or listened to a video that just didn’t sound right? Perhaps the audio seemed muffled, or there were a lot of noises in the background. Sound is an important sense, and… Continue reading

  • These Advertisements Tell A Story

    Pictures talk. When you look at a picture, you hear as much as you see. Pictures freeze moments in time, serving as reminders of the things of the past. In essence, pictures can tell stories as much as your talkative… Continue reading

  • Doing Content Better!

    A good content strategy is about finding a balance between the needs of the organization and that of its users. It ensures that users are able to access valuable and helpful content that supports the organization’s goals. But what happens… Continue reading

  • Focusing on What Actually Matters

    One of my favorite teachers ever was my high school marching band director. Apart from teaching a lot of music-related skills, he also had a strong interest in leadership – a passion which was then passed onto the other students… Continue reading

  • Call Me Ethical

    When I was in elementary school, there was a funny video of then President Obama circulating online. Someone on YouTube had taken certain words the president said in his speeches, and compiled them to sound like he was singing Carly… Continue reading

  • The Good, The Bad, and The Strategy

    To compete, you have to compare. Comparison has its negative connotations nowadays. I typically find a lot of posts on social media reminding viewers not to compare themselves with other people. And while I do believe that comparison can be… Continue reading

  • Analyze Your Content

    A new drive-thru coffee spot recently opened in my town. In the days leading up to their grand opening, the business decided to promote themselves by giving away free iced coffee samples at spots around town. One of these spots… Continue reading

  • The Balancing Act

    I have a confession to make. I’m a content creator, and I get tired of looking at content. It’s not that I’m not interested in content. I love content. I make content. I’m literally hired by a startup to create… Continue reading

  • A Slack-tacular Social Media Campaign

    Slack (apparently) is an acronym that stands for “Searchable Log of All Communication and Knowledge.” I’m a big fan of Slack, having used the platform in my professional career. It makes it easy for me to send messages and important… Continue reading

  • To Link or Not to Link?

    A lot of my posts on LinkedIn contain links. The reason that I do this is simple: the thing that I want to share exists elsewhere already. It wouldn’t make sense to copy it into a post. Once, I posted… Continue reading